Steven J. Rivera
SJR
Real estate · Mortgage · Media

StevenJ. Rivera

I build businesses in real estate, mortgage, and media, and coach others to build theirs.

Ignite 2.0 · Saturday, November 14, 2026
Fire Yourself, the talk
Read the idea
Featured talk · Ignite 2.0 · Uniondale · November 14, 2026

Fire yourself.

2x adds more of you. 10x removes you from every decision you make twice, until the whole job is two words: yes or no.

Steven J. Rivera in a studio portrait
The line
Decided it twice? Design it once.
Step 1

List it

Write down every decision you made this week that you will make again next week.

Step 2

Sort it

Rule, Hand, or Keep. A rule makes it, a person makes it, or it stays yours.

Step 3

Draw the line

Done without me, or always needs my yes. Never fire yourself from the yes.

1,500+
decisions numbered for my yes or no since September 22, 2026.
1,805
readers got our Sunday letter on November 8. Nobody pressed send.
2
words left in the job. Yes, or no.
2018
Licensed in New York real estate.
5.0
Team Rivera rating across 110 Google reviews.
5
States where I am licensed as a loan officer: NY, NJ, PA, FL, NC.
Steven J. Rivera with his mother and business partner, Rose Rivera
With my mother and partner, Rose
About

Based on Long Island. Grateful for all of it.

I am based on Long Island. I went to Commack High School and studied risk management at Penn State, and I have worked in real estate since 2018.

Today my work sits in three places: real estate, mortgage, and media. I lead Team Rivera with my mother, Rose. I am a loan officer with Cliffco. I am an owner of Core Media Co., and I build with AI. I also consult and coach. I am grateful for all of it.

  • EducationPenn State University, BS in Risk Management (actuarial option)
    Commack High School
  • Real estateLicensed Real Estate Salesperson, New York, since 2018
    NY salesperson qualifying course, completed 2018
  • MortgageLoan Officer, NMLS #1876188
    Licensed in NY, NJ, PA, FL, NC
  • Team designationsKW Luxury · KW Sports & Entertainment · KWYP (Keller Williams Young Professionals)
Consulting and coaching

Start with a conversation.

I consult and coach people building a real estate career or a business of their own. If you want a second set of eyes on your next step, start with a conversation. We talk first, and see whether it is a fit.

Book a call
The Rivera Report

Every Sunday, one short letter.

Every Sunday, we send a short, free letter on the North Shore market.

Get the Rivera Report
Contact

Say hello.

To work together, or simply to say hello, write to me.